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Product, UI/UX

The Mullet Effect: How Humor Created Product Stickiness

Sometimes, the most impactful element of a product’s success isn’t found in a strategic roadmap or a sleek UI—it’s in a well-placed laugh.

eCommerce, Product, UI/UX

Identifying the Cornerstones of Exceptional Product Managers

A truly exceptional Product Manager is blend of confident cross-functional communication, relentless curiosity, strategic empathy, and a CEO-level ownership.

eCommerce, Product, UI/UX

How Vindy Optimized the Shopping Cart for Thousands of Items

At Vindy, we transformed the traditional checkout experience by designing a scalable, intuitive shopping cart that streamlines bulk purchasing, minimizes friction, and maximizes efficiency for campus bookstores.

Product, Strategy, UI/UX

My Framework for Building Products Customers Love

Presenting to a board isn’t about showing off what you know—it’s about delivering clear, concise insights that drive informed decisions.

Product, Strategy, UI/UX

Presenting to Boards: Capturing Attention & Driving Decisions

Presenting to a board isn’t about showing off what you know—it’s about delivering clear, concise insights that drive informed decisions.

A/B Testing, eCommerce, Product, UI/UX

Case Study: Increasing checkout conversion by 25%.

If you’re dealing with high cart abandonment rates, start by analyzing your user experience. Identify the friction points, experiment with solutions, and iterate quickly.

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  • Strategy (10)
  • UI/UX (6)

Recent posts

  • High-Performing Cross-Functional Organizations: Lessons from the Trenches
  • The Mullet Effect: How Humor Created Product Stickiness
  • Harnessing AI to Create Targeted Customer Cohorts

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