Building and scaling high-performing cross-functional teams isn’t about adding more bodies — it’s about aligning missions and creating systems that move faster than silos ever could.
The Mullet Effect: How Humor Created Product Stickiness
Sometimes, the most impactful element of a product’s success isn’t found in a strategic roadmap or a sleek UI—it’s in a well-placed laugh.
Harnessing AI to Create Targeted Customer Cohorts
By leveraging AI to analyze transaction data, we uncovered key customer cohorts, optimized our marketing strategies, and achieved a 50% revenue increase in key segments.
AI Maturity: Creating a Self-Assessment
At Xima, we developed an AI self-assessment framework using a structured maturity model to evaluate our current capabilities, identify growth opportunities, and strategically shape our AI roadmap.
Identifying the Cornerstones of Exceptional Product Managers
A truly exceptional Product Manager is blend of confident cross-functional communication, relentless curiosity, strategic empathy, and a CEO-level ownership.
How Vindy Optimized the Shopping Cart for Thousands of Items
At Vindy, we transformed the traditional checkout experience by designing a scalable, intuitive shopping cart that streamlines bulk purchasing, minimizes friction, and maximizes efficiency for campus bookstores.
A Data-Driven Approach to Choosing an AI Strategy
By leveraging our unrivaled data collection foundation and focusing on AI-driven Insights and Optimization Recommendations, I helped Xima empower call centers with smarter decision-making and a clear competitive edge.
From Outputs to Outcomes: Building Roadmaps That Actually Matter
By leveraging AI to analyze transaction data, we uncovered key customer cohorts, optimized our marketing strategies, and achieved a 50% revenue increase in key segments.
Navigating Enterprise Deals Without Derailing Your Roadmap
Enterprise deals can fuel growth, but the real challenge is saying yes to the right requests—ones that scale—while protecting your product roadmap from one-off distractions.
My Framework for Building Products Customers Love
Presenting to a board isn’t about showing off what you know—it’s about delivering clear, concise insights that drive informed decisions.